Senior Digital Manager

RESPONSIBILITIES:

Strategic planning

• Develop market-leading performance/ branding strategies utilizing the relevant channels within the client remit.
• Understand client products and commercial objectives as well as clients themselves.
• Responsible for overall campaign strategy, planning, implementation, and post-campaign review for your set of brands.
• Set viable objectives and KPIs and recommend/ develop measurement methodology against all briefs.

Project management 

• Organize and coordinate communication between clients and internal teams to ensure an efficient and integrated way of working.
• Build client satisfaction by soliciting feedback and operating as a consultant.
• Work with team members/ managers to control workflow and resource allocation, prioritizing where necessary and managing client expectations.
• Resolve major ad operations issues with publisher partners or creative partners.
• Able to guide and supervise the implementation and operational aspects of the business including digital ad serving, digital operations, finance operations, and traditional media buying operations.

Data Management & Analytics 

• Have knowledge of Google Analytics, Google Tag Manager, Super metrics, and CRM to ensure proper tracking of performance projects.

Team management

• Able to be both a leader of a team of 4 to 5 members pods as well as to be a team player in promoting team cohesiveness.
• Provide job specifications to all members of the team and ensure timely appraisal of their performance on objectives to be met.

REQUIREMENTS:

• Minimum 7-8 years of client servicing experience in a global media agency environment.
• Demonstrated ability to navigate and manipulate large data sets to create and translate insights into compelling presentations. 
• Extensive experience leading and managing technical projects, including problem-solving, strategic technology roadmaps, and implementation.
• Extensive experience leading and managing marketing analytics projects from ideation through completion.
• Strong critical thinking and problem-solving skills demonstrated ability to mine data for relevant and actionable insights.
• Results orientations with strong independent and team project management and time management skills.
• Strong quantitative/ analytical skills and ability to drive forward-thinking while demonstrating critical thinking and problem-solving.
• Ability to understand and analyze digital data, review reports, and set benchmarks.
• Significant experience at all levels of agency-client relationships.
• Ability to work in a high-pressure, fast-paced, and dynamic environment.